[Office-commits] r9999 - trunk/campaigns/pipeline

[sysadmin]

Author: www-data
Date: Tue Oct  6 09:45:21 2009
New Revision: 9999

Log:
web commit by holmes

Modified:
   trunk/campaigns/pipeline/idealexample.mdwn

Modified: trunk/campaigns/pipeline/idealexample.mdwn
==============================================================================
--- trunk/campaigns/pipeline/idealexample.mdwn  Tue Oct  6 09:26:42 2009        
(r9998)
+++ trunk/campaigns/pipeline/idealexample.mdwn  Tue Oct  6 09:45:21 2009        
(r9999)
@@ -14,25 +14,30 @@
 
 ## Launched
 
-* Site
-* Emails
+* Links:
 
-## Draft
+## Preparation
 
-Materials:
-
-* Emails
-* Site text
-* Site design
+* Draft version:
+* Final version:
+* How to shop an op-ed
 
 ## Proposal
 
-Goals: 
+Goals: Reach a huge, new audience with an argument geared towards the average 
smart, influential news reader that gives us space to express our views, by 
getting an op-ed in a major daily (ideally, New York Times).
 
 Objectives:
 
+* Get an op-ed in the NY Times on general FSF mission, or anchored by a 
current issue like ebooks (right to read) or smartphones. 
+* If we can't get it in the Times, shop to Wapo, LA Times, sf chronicle, 
guardian (there is probably a better list of runner ups)
+
 Steps:
 
-Timeline:
+* Write op-ed (1 day, 1/2 day for edits)
+* Look up some basics on how to shop an op-ed (1 hour)
+* Go through that process (I assume, a few hours over a few days) for NY Times
+* If necc. go through process with other papers.
 
+Timeline:
 
+Before holidays, no rush, but don't exceed time limits.