Sign up for my newsletter. There should be a space designated to tell your visitors what you want them to do next.
It will provide content to any who wish it, but its true purpose is to infiltrate the market, virally.
This may mean text, pictures or even a seasonal redesign or makeover. Your business cards can accomplish in a number of ways. The ad rates in these publications are inexpensive and gather a lot of exposure.
You would think that this would be obvious but I've seen web sites that just have gobs of information that really doesn't match their site. Make your site visually appealing and easy to read.
If you don't deliver them to people, then your website is not worth the money you spent to create them! What types of ad to they typically run?
Sticky web sites are more likely to turn viewers into customers. First is to get rid of pain and second is to get pleasure. Not identifying the benefits of your products or services. How do they advertise? Telephone calls are not much better as the person answering is rarely the person you need to talk to.
How do they advertise?
It also makes your business card more consistent with other forms of marketing, giving you greater marketing power. Excessive use of graphics will force your pages to load slower and potentially turn your viewers away. Use familiar navigation tools such as hyperlinks, buttons, or pull-down menus. Brand your web site with your corporate identity. Better keep it short and simple so that it can easily be retained.
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