Re: [Fsuk-manchester] Freelance user support

[Philip Hudson]

Very good phrasing. Thank you. (And it was indeed an accident that I
replied to you individually, but I guess not much has been lost to the
list).

On 6 July 2014 14:55, Quiliro Ordóñez Baca <address@hidden> wrote:
> You meant this to be private email? You did not send it to the mailing
> list. I answer below.
>
> El dom 06 jul 2014 03:21:16 ECT, Philip Hudson escribió:
>> On 5 July 2014 17:01, Quiliro Ordóñez Baca <address@hidden> wrote:
>>> I think it is very important to
>>> recognize freedom too in the marketing because people often forget it
>>> and think that the reason to change to free software is for short
>>> lasting motivations. Also, mentioning freedom centers quality around it
>>> instead of temporary functionality in lieu of freedom.
>>
>> Very good point. Cost could still be the main driver, but I should
>> find phrasing that makes it clear that the long-term value lies in
>> users' freedom. "Come for the cost, stay for the freedom." Something
>> like that?
>
> I like it! Nevertheless, it implies that your services are low cost.
>
> The other point is that the phrase is not easy to understand to the
> layman outside of its context. What do you think of using a phrase that
> makes the persons themselves fill in the concept of freedom that you
> are talking about such as your first idea:
> "The long-term value lies in users' freedom."
> That would not confuse them. If they still want specification from what
> you mean by it, then they will ask. Part of marketing is keeping
> interest in something that is hidden. So that drives people in to your
> business.
>
> The most important part is to experiment with what works. Just do it!
> You can!
>
> --
> Saludos libres,
> Quiliro Ordóñez
> 600 8579
>



-- 
Phil Hudson                  http://hudson-it.ddns.net
@UWascalWabbit                 PGP/GnuPG ID: 0x887DCA63