[O] exporting emphasised text (bold, italics etc.) in ORGTBL

[Benjamin Slade]

When I'm using orgtbl in the midst of a LaTeX document, is there a way to tell it to export *bold* as \textbf{bold}, /italics/ as \textit{italics} etc.?
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Benjamin Slade 
Dept. of Linguistics
University of Illinois at Urbana-Champaign                  
[ http://www.jnanam.net/slade/ ]                         
   
Stæfcræft & Vyākaraṇa (lingblog) - http://staefcraeft.blogspot.com
The Babbage Files (techblog) - http://babbagefiles.blogspot.com

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  परो ऽक्ष॑कामा हि देवाः 
    'The gods love the obscure.' (Śatapathabrāmaṇa 6.1.1.2)