Creativity
and
Innovation |
NEWSLETTER
February 2005
Seek a Creativity Driven Future
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| Survival of the Innovative |
As a leader, manager or entrepreneur, your prosperity depends on your commitment to creativity and
innovation. Competitive advantage in all areas is shifting to your
ability to generate new useful product ideas. If you do not innovate,
you could fall behind your competitors. However, the key challenge is,
only one in 3000-5000 ideas goes on to be a product (either goods
or services) while others wither away. Can this uncertain science be demystified?
This semi-monthly newsletter by Kore Kalibre, titled
Creativity
and Innovation,
is designed to provoke thought on novel products. How can you generate ideas that have higher probability of success?
If you have an existing line of products, how can you add complementary products? This newsletter has answers to key questions, practical ideas and much more.
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HIGHLIGHTS OF THIS ISSUE |
| Key Questions |
What
present threat is creating the urgency to innovate? |
| Can creativity be harnessed and innovation be learned? |
| Where can you find information on learning how to innovate? |
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| Practical Ideas |
Have the courage of foresight – Ivan, Verizon |
| Do not disenfranchise employees on the frontline – David, JetBlue |
| If it ain’t broke, there are not enough features - Hossein, AT&T |
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| Successful Pioneers |
Warren Buffett – Berkshire Hathaway |
| David Neeleman – JetBlue |
| Josiah Wedgwood – Wedgwood Pottery |
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| Book Synopsis |
Innovator’s Dilemma – Clayton Christensen |
| Open Innovation – Henry
Chesbrough |
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| Innovative Companies |
IBM: Leaders in Technical Innovation |
| P&G: 360 Degree Innovation |
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Any queries, please send a mail to :-
address@hidden
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